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ODE Insulation Reaches for the Sky in Russia

ODE Insulation Reaches for the Sky in Russia 

Having launched ODE Russia in 2013 and aiming at expanding its business with the CIS and other countries in the region, ODE has accelerated its activities in Russia.

Participating in the Aquatherm and Yugbuild Expo held in Russia in February, ODE aims at growing its business in the region by 2 times within 3 years.

As the pioneer of the insulation sector with its innovations over 28 years and rapidly heading towards becoming a global brand while representing Turkey in 60 countries, ODE Insulation attended the Aquatherm Heating, Cooling and Ventilation Exhibition and the Yugbuild Construction Fair with ODE R-flex and ODe Starflex products in February. Attending the exhibitions with the concept “ODE: Your Global Partner in Insulation Solutions”, ODE Insulation, also made important business deals for Russia as the target for substantial market share, and insulation markets in the neighboring countries. In addition to the extensive team of ODE Russia, both exhibitions were attended by many ODE representatives from Turkey.

 

Emphasizing that the trade events in Russia went far more successful than expected, ODE General Manager Ali Türker said, “As ODE, we aim at increasing our share in the export turnover to 25 percent. For this reason, Russia is an important market as it bears high growth potential.We conduct several studies to further expand our business relations with the Commonwealth of Independent States and other countries in the region. We believe that the launch of ODE Russia will increase our recognition and make us more preferred in the region. Although quite new, the positive effects of our office and logistics center in Russia have already become apparent. As in 64 countries around the globe, we will increase Turkey's share in Russia."

Conducting multiple simultaneous activities to achieve its business goals in the region, ODE will attend the Mosbuild exhibition which will be held in Moscow during April.